CHIMAY, the
OFFICIAL BEER
of the GIRO D'ITALIA
Chimay, an authentic Trappist beer, has been named the Official Beer of the 2023 Giro d'Italia. The agreement between RCS, the organiser of the Giro d'Italia, and the Italian company Brewrise srl (the exclusive importer of Chimay beers in Italy) ties the Belgian brand to one of the world's most popular cycling events. As the Official Beer, from 6 to 28 May 2023, Chimay beer will be present at every stage of the Giro d'Italia, both in the finish village, with a customised beer truck and as the exclusive beer for VIPs. Horeca points of sale along the route will also be involved throughout the 21 stages of the race.
We thank our loyal Italian customers, who have appreciated the quality of our Trappist beers for over 40 years. Our thanks go to the importer, Brewrise srl, which operates on Italian soil and delivered this opportunity to raise the international profile of Chimay even further. For Belgians, a nation in love with cycling, associating Chimay with the Giro d'Italia and Italy itself is a source of pride and confidence!
Xavier Pirlot, General Manager of Beers and Cheeses, Chimay SA.
Find all official Chimay events at each stage